Merging Technology with Creative Design

B2B Integrated Marketing Solutions

Looking to establish a virtual presence in the oil and gas industry?


HexaGroup developed an integrated marketing solution for a leading global provider of technology for the energy industry.

FMC Technologies was looking to establish itself as a leader in the emerging and highly competitive industry segment of subsea processing. They were in need of a marketing solution that would increase brand awareness, promote thought leadership, and generate leads for the organization.

HexaGroup’s integrated marketing plan for FMC Technologies resulted in the creation of a microsite and supporting online marketing activities that significantly increased visibility online and offline.

In just four months, the Maximize Recovery microsite experienced:

  • 12,239 visits in 4 months; 3,000 visitors/month
  • 100,000+ online ad views
  • Significant lead generation, putting sales team in touch with primary decision makers
  • Increase in awareness in Print Ads and Trade Publications
  • An increase in new sales activities

Learn more about how Business to Business Integrated Marketing helped FMC Technologies become a leader in the emerging field of subsea processing. Download the case study! 

Why Choose Integrated Marketing?

  • Streamline your energy company’s approach to marketing and communication
  • Results-minded approach puts your company’s goals and objectives first
  • Greater marketing and communication efficiency leads to greater sales – and helps your company’s bottom-line

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